Practice Revenue Growth Programme

Enrolling now for November 2023 and February 2024

For firms looking to take their revenue to new heights

You know the importance of having a strong new business and sales funnel - but how can you ensure that you’ve got enough leads coming into your firm and that we’ve got the best chance of converting them into our dream accountancy clients?

This programme aims to equip your firm with the knowledge and skills necessary to generate leads and convert them into paying clients.

We’ll share our expertise in systems, tools and automation to increase your success.

Who it’s for:

This programme is for accountancy firms with 10-50 employees. However, if you’re just outside this category you’re still likely to learn practical ways to increase your firm’s revenue…

You will learn:

How to identify your dream customers and generate more solid leads that fit these profiles.
The best ways of reaching your target audience and engaging with them to increase brand awareness and value perception.
How to use a Customer Relationship Management (CRM) system to ensure you’re nurturing leads and providing a smooth service delivery and increasing recurring revenue.

Strategic Lead Generation and Client Engagement for Accountancy Firms

Part 1: Generating more leads from clients you want

In the first part of the programme, we'll look at the critical foundation of lead generation: understanding your ideal customer.

Once you've identified your ideal customer, we'll explore strategies for connecting with potential clients and successfully opening more sales conversations.

You’ll learn how to:

Identify and create your ideal customer profiles to improve targeting.
Implement strategies for reaching and connecting with potential clients effectively.
Use content marketing, networking, referrals, online advertising and email to hit your lead generation targets.

Programme Schedule

This three week programme has three weekly sessions that run 9:30am - 11am.

Part 2: Engaging leads to nurture more opportunities

In the second part of the programme, we’ll concentrate on engaging your prospects and converting them into lucrative clients.

With a focus on using effective segmentation, content creation, and automation we’ll help you refine your engagement strategies in order to seal the deal.

You’ll learn how to:

Set up email marketing campaigns and newsletters to target and nurture leads.
Use bespoke content from events and downloadable guides to demonstrate your expertise.
Optimise user journeys using powerful automation tools for effective campaigns without the legwork.

Part 3: Harnessing CRM to grow your practice revenue

Finally, we’ll look at how Customer Relationship Management (CRM) systems can be powerful tools to manage leads and clients.

Discover how to leverage a CRM for sales success and enhance your client service delivery with project and job management, client communication and reporting.

You’ll learn how to:

Use a CRM system to track and manage leads through the sales pipeline and prioritise high-value prospects.
Gain insights into lead behaviour and campaign performance, enabling data-driven decisions.
Manage client projects, track progress, and ensure timely delivery of services.

November 2023 intake:

Wednesday 22nd November 2023

Wednesday 29th November 2023

Wednesday 6th December 2023

February 2024 intake:

Wednesday 21st February 2024

Wednesday 28th February 2024

Wednesday 6th March 2024

Tickets

What you get

Early bird ticket price

£499*

Full price £750*

Limited tickets available

*Prices exclude VAT

Three online workshops

The sessions are run weekly via Zoom - we’ll focus on a different aspect of how to increase revenue growth in each, giving you the knowledge and tools to see real change in your firm.

Peer to Peer support

You have the opportunity to network with people from firms on a similar revenue growth pathway, connect and share experiences in order to learn together.

About our host

Yiuwin Tsang has been working in sales and business development for more than 15 years. With a broad range of clients from big 4 consulting firms to independent abstract artists, he has seen how having the right value positioning, new business systems and robust sales processes can have a transformational effect on the commercial performance of an organisation.

Founder and CEO of Disruptive Thinking, a B2B marketing and business development consultancy, Yiuwin will be sharing his vast expertise and knowledge throughout the programme, and help your supercharge your revenue potential.